Founded by a certified Biochemist, and medical aesthetician. The cosmetics line is created for beauty professionals by beauty professionals. Our mission is to create a high level of beauty innovation that is accessible to beauty lovers as well as artists with the most convenient, customizable, easy to use, multi-purpose line of products with a diverse variety of colors in the industry. We want to inspire creativity and artistry in our average consumer by providing the most efficient beauty solutions. Our product line is healthy, cruelty-free, non-carcinogenic, and long-lasting. Not only is the product an amazing investment, the consumer can feel confident that they are wearing products crafted with them in mind . All products are also made in an environmentally conscious way. All the products are also available at affordable rates. Ultimately, a smarter way of cosmetic enhancement.